40 Years Later Sales Managers Are Still Making This Silly Mistake

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Chris Lytle

By: Chris Lytle, Content Developer
InstantSalesTraining.com

As a young sales manager, I actually said this in a sales meeting: “We have a new salesperson starting next week. Her name is Andrea. I need all of you to give up five accounts from your lists so I can create a new list for her.”

Nobody complained. They smiled knowingly and gave up the accounts they found impossible to sell:

  • The mean ones
  • The small ones
  • The slow paying ones
  • The ones who’d had a “bad experience” with our station

And our brand new hire began her radio career with an account list that our veterans couldn’t survive on: The Charles Darwin Account List.

In this free Webinar. I describe exactly how I learned to get salespeople to willingly pare down their account lists and thrive.

Plus, I reduced turnover by having accounts with real potential to give to the new salesperson.

This is mission critical “stuff.”

Don’t miss it.

Reprinted by permission

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