Category Archives: GLBC

Find your Next Top Employee at the GLBC Career Fair

View More: http://benjamindavidphotography.pass.us/mabglbc2016The number one request we get from stations is assistance in recruiting future employees. This is why the MAB Foundation hosts several career fairs throughout the year! Make plans now to attend the GLBC Career Fair, your station will definitely benefit from the new contacts you’ll make with future employees and interns!

By attending this event, you’ll be able to prove that your station is seeking out a diverse group of new staff and interns throughout the state, which is great for your EEO File!

DATE & LOCATION
Wednesday, March 8, 2017
During the Great Lakes Broadcasting Conference & EXPO (GLBC)
The Lansing Center, Lansing MI
2:00pm-3:30pm

This event attracts hundreds of students and young professionals eager to meet with YOU and continue their career journey in the broadcast and media industries.

Please join us! Click here for complete vendor details.

Reserve your booth here: ONLINE REGISTRATION

Each booth is $275 and includes a co-sponsorship of the event. As a co-sponsor, you will be helping to offset the cost of the fair. As a participant, you will help to promote the event to your students, listeners and viewers by sharing event information prior to the day of the event. You can do this by airing your own PSAs, if you have a station, or by adding your involvement into any press promotion. Your assistance in promoting this career fair is vital to the success of the event. For stations, keep track of everything you air for your EEO records and send the MABF a copy of your affidavits.

Radio Programmers: Don’t Miss These Sessions at GLBC!

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From important educational sessions to the ever popular Broadcast Excellence Awards Ceremony, the Great Lakes Broadcasting Conference (GLBC) is designed with YOU in mind and planned so that you can make the most of your time at the conference! Longtime radio programmer and consultant Kevin Robinson is at GLBC this year to present thought-provoking sessions with ideas that you can take back to your station.

Register for GLBC Here

Here are some highlights for radio programmers at GLBC 2017:

Coaching the Coaches
Wednesday, March 8

11:30 a.m. – 12:30 p.m.
Presented by Kevin Robinson, Robinson Media (bio below)

Kevin Robinson
Kevin Robinson

Tiger Woods, Michael Phelps, Britney Spears: They all have coaches. Mentors who take raw talent and make improvements, taking them to the world’s elite. Join the only coach who has mentored three different shows to the #1 position on three different brands in the same major market. As programmers, Kevin will share tools that will make YOU a better coach:

  • Developing a strategic plan for your shows,
  • Being memorable,
  • Identifying the target,
  • The seven slots of short term memory,
  • The five P’s,
  • Listener Eye Contact,
  • The Creative Process,
  • Five areas of connected content,
  • The top three, and
  • Pre-selling with intrigue.

All of this in a fast-paced, TED-like talk. You will come away re-energized with action items you can take back to your station and put in place immediately!

#Branding –in a Social Media Age
Wednesday, March 8
2:30 – 3:30 p.m.
Presented by Kevin Robinson, Robinson Media (bio below)

Facebook – Snapchat – Twitter – Instagram. Where should you AND your BRAND be? In this interactive session you’ll discover where to have the most impact in the digital space and how :60 is all you have to create a buzz. Robinson Media’s Kevin Robinson will guide you through the best social format(s) to present your brand, how often and WHAT you should post, that interaction is more powerful than likes and the networks to plant your brand where YOU cannot be ignored.

About the speaker:  Kevin Robinson is a passionate, record setting and award-winning 35-year broadcast veteran, having experienced programming success with teams in Chicago, Phoenix, St. Louis, Louisville, Buffalo and Lansing in quality companies like CBS Radio, Bonneville International, Hubbard Radio, Infinity Broadcasting, Salem Media Group and many others.

With his company Robinson | Media and past partnership with the Audience Development Group, , Kevin has advised companies all over America including Entercom Communications, Beasley Broadcast Group, Westwood One, Midwest Communications, Triad Broadcasting, Townsquare Media, Midwest Family Broadcasting Group, Grand Canyon Broadcasters, LaSalle County Broadcasting, EG Radio Marketing and many more.

As former Vice-President of Hot AC for CBS Radio, Kevin counselled 15 brands coast-to-coast in the format, in addition to coaching Leeza Gibbons, Randy Jackson and Billy Bush through his partnership with Westwood One.

Kevin’s varied format expertise is deep and includes Hot AC, Oldies, Christian AC, Mainstream AC, CHR, Adult Hits, Classic Hits, Country and Talk.

Kevin’s brands consistently perform in the Top 3 of the target – often times as the list leader.

Known largely as a trusted talent coach, Kevin the only personality mentor who’s coached three different morning shows on three different stations in the same major market to the #1 position.

His efforts have been recognized by Radio & Records, NAB’s Marconi, Radio Ink and has coached CMA, ACM and Marconi winning talent.

Invest in yourself and your future…attend GLBC and be inspired!

Register for GLBC Here

What’s the Key to a Job in Media? Find Out at GLBC!

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The Great Lakes Broadcasting Conference & EXPO (GLBC)
is the Midwest’s premier educational and networking event for radio, television, media professionals and students alike.

What’s the key to succeeding in the broadcast and media industries???
Networking with professionals and learning the skills you’ll need to become competitive!


Have your students come spend the day at the GLBC.
After attending student sessions that will help enhance their knowledge of the industry, they’ll leave with new skills and ideas to improve performance and put them a step ahead of the competition. Students can register to attend GLBC for only $40*!

Invest in yourself and your future… attend the GLBC to be inspired!

Attention Educators: Please share this information with your broadcast and media students!

CONFERENCE HIGHLIGHTS FOR BROADCAST AND MEDIA STUDENTS AND EDUCATORS:

arrowMAB Foundation Student Session

Connecting the Dots: How Social Media, Blogging and Podcasting Fit into a Station’s Digital Strategy
Wednesday, March 8
10:00 -11:00 a.m.
Presented by Seth Resler, Jacobs Media

Seth Resler
Seth Resler

Facebook?
Twitter?
Search engine optimization?
Google Analytics?

With so many new tools available to broadcasters, it’s easy to feel overwhelmed. In this student focused session, Seth Resler, Digital Dot Connector for Jacobs Media Strategies, will show you how stations bring all of their different digital tools together in a single coherent strategy that impacts the bottom line.

arrowMAB Foundation Student Session

Picking the College that is Right for YOU!
Wednesday, March 8
11:30 a.m. -12:30 p.m.
College Student Panel

Are you trying to decide if the broadcast industry is where your future lies? Are you a future television or radio star but are not sure which college program will best develop and grow your talent? Then you need to attend the MAB Foundation’s educational session, Picking the College that is right for YOU! During this session, young adults will discuss their college experiences thus far and the opportunities their school broadcasting programs can offer YOU!

  • Which college programs offer hands-on classes?
  • What types of internship programs and requirements are offered at the major Michigan broadcasting programs?
  • What scholarship opportunities does each school offer?
  • Which colleges have the best new-grad hire rates?
  • Which college has the best cafeteria food?

Come prepared with your questions and concerns and learn directly from young adults that were faced with the decision of which broadcasting program to choose, not too long ago.

arrow2017 Michigan Student Broadcast Awards Luncheon

Wednesday, March 8
12:30 – 2:00 p.m.

SBAThe 2017 Michigan Student Broadcast Award Winners will be announced at the GLBC during the main luncheon. During the luncheon, students can network with professionals working in the radio and television industry while enjoying a three course meal. Winners will be announced and each student winner will get the chance to walk across the main stage as their name is read aloud to the entire audience. This is the moment everyone’s hard work has finally paid off!

2017 Michigan Student Broadcast Award Winners have been announced online here.  All winners are welcome to attend the awards luncheon for FREE, however registration is still required.

We encourage your family and friends to attend this special event as well!

arrow2017 GLBC Career Fair

Wednesday, March 8
2:00 -3:30 p.m.

Whether you are a junior in high school or a senior in college, networking with professionals is one of the best ways to learn more about the broadcast industry and jumpstart your career.

careerfairphoto_700The GLBC Career Fair is the perfect opportunity to start networking! Industry professionals from media companies, television and radio stations, and colleges and universities will all be there – ready to meet you and answer your questions.

Make sure to bring copies of your resume and samples of your work – there’s always a chance for feedback and suggestions! Dress to impress, and bring a positive attitude – you never know who you’ll meet, and who might remember you when a job opens up.

The best part? The Career Fair is FREE to attend (Registration is still required, just choose “Exhibits Only”). If you want to attend the entire conference, including educational sessions and the student awards lunch, it’s only $40 dollars for students with a student ID.

Don’t miss an opportunity to get your foot in the door!

arrowGLBC Student Registration Rates

Exhibits Only Registration: FREE
Includes admission to the Career Fair and Exhibit Hall (no lunch)

Student Awards Lunch Only: $35
Includes admission to the Career Fair, Exhibit Hall, Student Awards Luncheon and two MABF Educational Sessions

Student Full Conference: $40
Includes admission to the Career Fair, Exhibit Hall, Student Awards Luncheon, two MABF Educational Sessions and all professional educational sessions

Student Award Winner Lunch Only: FREE (a separate registration link will be sent to all student award winners)
Includes admission to the Career Fair, Exhibit Hall, Student Awards Luncheon and two MABF Educational Sessions

Student Award Winner Full Conference: $5 (a separate registration link will be sent to all student award winners)
Includes admission to the Career Fair, Exhibit Hall and Student Awards Luncheon, two MABF Educational Sessions and all professional educational sessions

Register to attend the GLBC HERE.

 

 

GLBC Exhibit Hall Filling Up!

Only a few booths remain for the exhibit hall at the Great Lakes Broadcasting Conference. Get a sneak peak at the Tuesday, March 7 exhibit hall preview reception, then book your appointments over beer and bull at our legendary welcome event.

Remember, Exhibit Hall tickets are FREE.  And, if you don’t see the supplier you want, give them a call and tell them you want to see them at GLBC 2017!  Contact information is below.

Current exhibitors include (click on name to visit exhibitor’s website):

Advanced Lighting & Sound – Booths 23,24
AVI Systems – Booths 4,5,6,
Bonneville Distribution – Booth 17
Broadcast Electronics – Booth 7
Broadcast Supply Worldwide – Booth 30
Broadcasters General Store – Booth 13
BroadStream Solutions, Inc – Booth 29
Calrec Audio – Booth 15
Dialight Corporation – Booth TT-6
ENCO Systems, Inc – Booth 18
Evertz – Booth 12
Future Technologies – Booth 8
Grass Valley USA, LLC – Booth 20
Heartland Video Systems – Booth 16
iEEi – Booth TT-1
Key Code Media – Booth 14
MAB/MAPB/MABF– Booths 25-26-27
Nautel Limited – Booth TT-5
OMT Technologies, Inc – Booth 21
DEQ Radio Program – Booth TT-3
SAF Tehnika – Booth 10
SBE #91 – Booth TT-2
SCMS, Inc – Booth 1
SMPTE/Hollywood Professionals Assoc – Booth TT-4
Weather Metrics – Booth 9
Wide Orbit– Booth 22
Zipwhip – Booth 19

Know a company that should be on the list?
Have them call or email the MAB right away to get in before the hall is sold out! 517-484-7444 or [email protected].

ThankyouSponsors2017_700

Celebrate and Let Loose at the Broadcast Excellence Awards!

bea2016_700We received a record number of Broadcast Excellence Award entries this year and we want to celebrate with you! Make plans now to attend this prestigious awards ceremony and celebrate your station and co-workers. This ceremony is your chance to meet and mingle with professional broadcasters statewide and show off your hard work from 2016!

Awards Ceremony
Wednesday March 8, 2017 | The Lansing Center | Lansing, MI
7:00-9:00 p.m.

Pre-registration is required to attend the BEA ceremony, which is only $35 for MAB station members. Register HERE.

Find your Next Star Employee at the GLBC Career Fair

View More: http://benjamindavidphotography.pass.us/mabglbc2016Do you need to recruit some young, talented, driven individuals? Then it’s time to sign your station up for the MAB Foundation’s most popular and highly attended career fair!

The number one request we get from stations is assistance in recruiting future employees. This is why the MAB Foundation hosts several career fairs throughout the year! Make plans now to attend the GLBC Career Fair, your station will definitely benefit from the new contacts you’ll make with future employees and interns!

By attending this event, you’ll be able to prove that your station is seeking out a diverse group of new staff and interns throughout the state, which is great for your EEO File!

DATE & LOCATION
Wednesday, March 8, 2017
During the Great Lakes Broadcasting Conference & EXPO (GLBC)
The Lansing Center, Lansing MI
2:00pm-3:30pm

This event attracts hundreds of students and young professionals eager to meet with YOU and continue their career journey in the broadcast and media industries.

Please join us! Click here for complete vendor details.

Reserve your booth here: ONLINE REGISTRATION

Each booth is $275 and includes a co-sponsorship of the event. As a co-sponsor, you will be helping to offset the cost of the fair. As a participant, you will help to promote the event to your students, listeners and viewers by sharing event information prior to the day of the event. You can do this by airing your own PSAs, if you have a station, or by adding your involvement into any press promotion. Your assistance in promoting this career fair is vital to the success of the event. For stations, keep track of everything you air for your EEO records and send the MABF a copy of your affidavits.

2017 GLBC Exhibitor Highlight: ENCO

Liquidation Channel Automates Live Closed Captioning Cost- Effectively with ENCO enCaption3R3

24/7 home shopping network automatically converts live speech captions with great speed and accuracy at an affordable price.

enCaption_300ENCO is simplifying speech-to-text conversion for the Liquidation Channel with its newly released, automated enCaption3R3 closed captioning system. The integration of enCaption3R3 into the network’s live production workflow has both accelerated and refined closed captioning processes, while minimizing the costs typically associated with closed captioning technology.

The Liquidiation Channel is a 24/7 home shopping cable TV network based in Austin, Texas that reaches more than 80 million households in the U.S. and Canada. It is carried locally by Time Warner, Verizon Fios, DIRECTV, AT&T/U-Verse and other MVPDs, and streamed live on the network’s website.

The program day is divided into blocks presented by one of the channel’s many hosts, who present and demonstrate the products in a spirited and animated way to drive interest and sales. Despite each host’s enthusiastic cadence, all speech is automatically converted in near-real-time to text with exceptional accuracy.

“For us, the biggest selling feature of this closed captioning system is the cost,” said Jeremy Mott, senior broadcast engineer for the Liquidation Channel. “When it comes to live closed captioning, especially for a 24/7 broadcast network like this, you can be looking at a multi-million-dollar investment to retain a live captioning service. But with enCaption3R3, we can have live closed captioning around the clock for an affordable monthly fee, making it a very cost-effective way to caption 24/7 broadcasts.”

While the software-defined system performs speaker-independent voice recognition in near-real- time, it doesn’t require any respeaking, pre-programming of information or voice training of the speaker’s voice in advance to generate an accurate, high-quality caption stream. As a fully automated workflow, the process never requires manual entry by a skilled, real-time captioner or attention by an operator on-duty.

During live programs, a mix-minus AES audio stream is output from a Logitech Jet Stream digital audio mixer. This mix-minus feed isolates sound picked up by the microhones minus the music, sound effects and other background noise that could hamper the speech recognition process. From there, the signal flows through a variety of audio processors to the enCaption3R3, a 1RU rack-mounted device.

The enCaption3R3 sends the CEA-608/CEA-708-compliant serial data stream of the captions to the house router, which sends the video, audio and caption data to an EEG HD492 ATSC encoder. The encoder has been programmed by the Liquidation Channel to place the captions in the upper right hand corner of the screen, without interfere to adjacent on-screen text and lower- third supers. The caption stream is then embedded into the SDI video program signal and distributed for broadcast.

“We especially like the extensive vocabulary database,” Mott said. “It also has a local library with a notepad where customers can enter and save words that are unique to their application. For example, since we specialize in gemstones, one term we’ve entered is ‘Kanchanaburi,’ which is a type of blue sapphire that we sell. It’s not a common word, but it’s one we use all the time.”

Introduced at the 2016 NAB Show in April, enCaption3R3 uses the company’s latest enhanced speaker independent neural network based speech recognition engine to closely inspect and transcribe a program’s spoken dialogue in near real-time (typically 4-6 seconds). Mott is pleased that system maintenance and technical support is included as part of the monthly service model.

“ENCO is always improving enCaption’s capabilities, and updating our system so we stay current with their latest advances,” Mott said. “Since serving our customers is a top priority, we’re fully committed to providing high-quality, regulatory compliant closed captioning for our hearing impaired viewing audience.”

“Liquidation Channel is an ideal example of how specialty broadcasters and cable/OTT networks can both accurately and cost-efficiently serve closed-captioning in compliance with industry standards and practices,” said Ken Frommert, general manager, ENCO. “enCaption3R3 ensures that our customers have a flexible and compliant system across all captioning needs for live and recorded file-based content.”

See enCaption3R3 at GLBC 2017!

2017 GLBC Exhibitor Highlight: Zipwhip

ZipWhipSolidify local connection with Zipwhip Texting

Your listeners want to text you – Let them!

Over 80% of American adults text, making it the most common cell phone activity. Radio stations are rolling out texting in major markets all over the country.

“Texting just creates an ultimate bond with the listener,” Chunky from Portland’s 98.7 The Bull says. “It’s their favorite radio personality on their phone. That’s the closest you can get.”

Zipwhip software allows stations to text from their existing studio phone line. It comes with an easy-to-use web app that you can access from your computer or mobile device. Read on to learn how Zipwhip boosts listener engagement and increases ad revenue for radio stations:

Increase listener engagement

Whether it’s to take song requests, enter a contest for tickets, or send pictures, texting is the easiest way to get listeners to engage. For instance, a caller on Chunky’s show needed a date to a Jason Aldean concert, so they had listeners text in pictures of themselves to win a date with her. Texting helps Chunky and his team create fun and personable content for the show.

Ditch the short codes. Zipwhip is a better solution because it eliminates the clunky 5-6 digit numbers and provides a conversational texting experience, letting you text listeners like you’d text a friend. Maintaining relationships with listeners is important for radio stations these days and Zipwhip helps you solidify those local connections.

Digital revenue opportunities

Zipwhip provides a whole new set of opportunities for ad revenue. With the Custom Signature feature, your advertisers can purchase a title sponsorship (“This message brought to you by Sound Insurance”). With the Keywords feature, you can set up campaigns that ask your customers to “Text the word ‘Sound’ to win a pair of concert tickets.” Finally, you’ll have access to reporting to present to advertisers and show them measurable results for your campaign.

Zipwhip works with radio stations in all formats, all over the country, who are committed to actively engaging their listeners. With features to help you improve customer experience and drive ad revenue, Zipwhip is a “no-brainer” solution that both the programming and sales staff can get behind.

Please contact Joe Parodi 206-583-3736 [email protected]. We’ll see you at GLBC!

Top Ten Reasons to Attend GLBC!

glbc_678

From important educational sessions to the ever popular Broadcast Excellence Awards Ceremony, the Great Lakes Broadcasting Conference (GLBC) is designed with YOU in mind and planned so that you can make the most of your time at the conference!

Make plans to attend the conference today!  Register Here.

1.   Explore innovative ideas and new technology presented by the industry’s leading companies in the Exhibit Hall.

2.   Learn about the latest information in broadcast and media technology during the popular Ennes Engineering Workshop on Tuesday, March 7.

3.   Cultivate your staff with the knowledge needed to positively impact your network.

4.   Network with broadcast professionals from throughout the state of Michigan.

5.   Collect hand-picked information, designed by a committee of broadcasters, that will most definitely improve your personal performance and that of your staff.

6.   Earn possible EEO credits through participation in the GLBC Career Fair.

7.   Learn how to Communicate Across Generational Divides from internationally recognized speaker Phil Gwoke.

8.   Connect with Michigan’s top lawmakers at the Legislative Reception.

9.   Support your industry peers at the Broadcast Excellence Awards.

10.   Experience Michigan’s State Capitol right in the MAB’s backyard!

The Great Lakes Broadcasting Conference
March 7-8, 2017
The Lansing Center
Lansing, MI

MEMBERS CAN ATTEND THE FULL CONFERENCE FOR ONLY $159!

Register for GLBC Here

It’s Time to Round up some Summer Interns! Attend the GLBC Career Fair!

View More: http://benjamindavidphotography.pass.us/mabglbc2016Could your station use some extra help this summer? Do you need to recruit some young, talented, driven individuals? Then it’s time to sign your station up for the MAB Foundation’s most popular and highly attended career fair!

Your station should participate in this career and networking fair because it attracts students statewide that will offer your company different views, ideas and opinions! By attending this event, you’ll be able to prove that your station is seeking out a diverse group of new staff and interns throughout the state, which is great for your EEO File!

DATE & LOCATION
Wednesday, March 8, 2017
During the Great Lakes Broadcasting Conference & EXPO (GLBC)
The Lansing Center, Lansing MI
2:00 -3:30 p.m.

This event attracts hundreds of students and young professionals eager to meet with YOU and continue their career journey in the broadcast and media industries.

Please join us! Click here for complete vendor details.

Reserve your booth here: ONLINE REGISTRATION

Each booth is $275 and includes a co-sponsorship of the event. As a co-sponsor, you will be helping to offset the cost of the fair. As a participant, you will help to promote the event to your students, listeners and viewers by sharing event information prior to the day of the event. You can do this by airing your own PSAs, if you have a station, or by adding your involvement into any press promotion. Your assistance in promoting this career fair is vital to the success of the event. For stations, keep track of everything you air for your EEO records and send the MABF a copy of your affidavits.