Category Archives: MAB Events

GLBC 2016: Big Success!

GLBC16-WebPostcard_500
Were you among the nearly 900 people to attend the Great Lakes Broadcasting Conference and Expo?

Attendees said that this was the best group of speakers we have ever had. Evelyn Massaro WNMU, Northern Michigan University said, “I’ve attended most of the GLBC meetings and this was the best as far as variety of and quality of speakers for both commercial and public stations.”

Members came, they learned new ideas, and had a good time networking. The weather was great and the receptions were wonderful. We want to thank our exhibitors and sponsors who help to make GLBC one of the nations longest running and most successful state broadcast conferences and expo in the nation. If you attended we thank you. If not, maybe we’ll see you next year.

 

And thank you to our sponsors:16 Sponsors4.17

MABF Scholarship Winners Announced

View More: http://benjamindavidphotography.pass.us/mabglbc2016At the Great Lake Broadcasting Conference (GLBC) Main Luncheon and Student Awards event, the MAB Foundation (MABF) with support from the MAB and large donors, were able to present $27,000 in scholarships to deserving college students.  In addition, scholarships were awarded from many companies, individuals and stations.

General Scholarship Recipients

Kylie Ambu, Spring Harbor University
William Corbett, Lansing Community College
Natalie Henderson, Central Michigan University
Heather Irvine, Eastern Michigan University
Noah Jurik, Hope College
Charlie Kadado, Wayne State University
Chris Martin, Ferris State University
Brandon Neal, Adrian College

Station Scholarship Recipients

Phylisha Drayton, University of Detroit Mercy – WXYZ-TV Broadcasting Scholarship
Robert E. Tomlinson III, Western Michigan University – Midwest Communications Scholarship
Aisha Carter, University of Michigan – Robert Race Memorial Broadcasting Scholarship

High School Scholarship Recipients

Joseph DeBaradino, DeLasalle Collegiate High School
Ilene Gould, Rockford High School

Named Scholarship Recipients

Catherine Drabicki, Western Michigan University – Carl E. Lee Scholarship

Shandria Maxwell, Henry Ford Community College – Charles D. Fritz Scholarship

Glenn Himawan, Michigan Tech University and Dane Wurmlinger, Northern Michigan University – WBKB-TV, WBKP-TV, WBUP-TV, WOLV-FM, WCCY-AM, WHKB-FM & The Stephen A. Marks Foundation Scholarship

Jillian Borowski, University of Michigan – Nancy Waters and Mark Waters Scholarship

Jeremy Nelson, Specs Howard School of Media Arts – Charles D. Mefford Scholarship

Josephine Nyounai, Michigan State University – Gary A. Reid Scholarship

Valerie Dorn, Michigan State University – James H. Quello Scholarship

Isaac Constans, Michigan State University – Leicinger Biederman Scholarship

Joshua Scramlin, Justin Steward, Hannah Vogel and Dana Whyte, Central Michigan University – Dr. Peter Orlink Broadcast Scholarships

Regan Blissett, Grand Valley State University – Jerry P. Colvin Scholarship

Jake Rapanotti, Oakland University – Alan W. Frank Scholarship

Caleb L. Gordon, Michigan State University – Friends of Bill Burton Scholarship

 

MAPB Elects New Officers

The Michigan Association of Public Broadcasters (MAPB) elected the 2016 Officers of the Board of Directors during a board meeting held on March 7.

The newly elected officers include:

President: Eric Smith, Director of Broadcasting, Northern Michigan University Public Broadcasting

Vice-President: Gary Reid, Michigan State University Public Broadcasting

Treasurer: Steve Schram, Michigan Public Media

Secretary: Michelle Srbinovich, WDET Public Radio

For more information about MAPB and the board members please visit our website at www.michmab.com/MAPB.

Carl E. Lee Broadcast Engineering Excellence Awards Announced

The Michigan Association of Broadcasters (MAB) presented its most prestigious engineering award to a pair of Michigan broadcasters who, combined, have served in the industry for over six decades. The Carl E. Lee Broadcast Engineering Excellence Awards were presented during the MAB’s annual Great Lakes Broadcasting Conference and Expo (GLBC) held on May 3 at The Lansing Center in downtown Lansing.

The Carl E. Lee Broadcast Engineering Excellence Award winners are:

Engineers
(L-R) Don Missad, Karole White, Wayne Henderson, Ed Fernandez

Radio Recipient: Don Missad, Chief Engineer, iHeartMedia of West Michigan
 
Don started his career at Channel 41 in Battle Creek in 1974.  In 1976, he moved to WOOD Radio in Grand Rapids and has remained there throughout many ownership changes. He is currently the Chief Engineer of iHeartMedia of West Michigan overseeing 12 transmitter sites.Throughout his career, Don has built and rebuilt many stations.  He is a creative problem solver and has saved radio stations thousands of dollars by rebuilding or repairing equipment.  By doing so, he has earned the nickname, ‘Shipshewana Don.’  He is a team player and has always done what’s best for the station. His passion, dedication and commitment to the field is evident in all that he does. Don is active in the community and has helped many small stations stay afloat.  In 2010, he was awarded “Volunteer of The Year” by the public radio station WYCE.  Don continues to strive to excellence in the field and currently is in the process of completely rebuilding all studios with the AOIP studio technology.

Television Recipient: Wayne Henderson, Director of Technical Services and Chief Engineer at CMU Public Broadcasting.

Wayne was raised in the thumb area of Michigan and graduated in 1975 from Carsonville – Pt. Sanilac High School in Carsonville, Michigan.  Wayne attended Ferris State College in Big Rapids, Michigan from 1975 to 1979 and obtained an Associate Degree in Radio Television Service Technology, an Associate Degree in Industrial Electronics Technology, and a Bachelor of Science degree in Broadcast Electronics Technology.

Upon graduation in 1979, Wayne’s first job in television broadcasting was with Central Michigan University’s Public Broadcasting Department as a staff Maintenance Engineer; two years later he was hired as WFUM-TV’s Senior Media Engineer at the University of Michigan-Flint.

Wayne was promoted to Director of Engineering & Operations at UM Flint and served in that role from 1984 to 2009. In television engineering, Wayne managed an extensive student program developing engineering assistants for on-air switching, transmitter management, editing, and project work. Many of these students became full-time staff within the station and many more went on to work for area commercial TV Stations.

In late 2009, the University of Michigan sold the WFUM-TV transmission facilities to Central Michigan University. Wayne found himself back at Central Michigan University Public Broadcasting where his career started.

2015 BEA Winners Announced!

Robert Kolt

On May 2, the Michigan Association of Broadcasters (MAB) and the MAB Foundation (MABF)  presented the annual Broadcast Excellence Awards during ceremonies held at the Lansing Center.  Hosted by Kolt Communications President/CEO Robert Kolt, both commercial and public radio and television stations throughout the State of Michigan were honored for their accomplishments in 2015.  Every win demonstrated the professionalism of broadcast media and journalism.

This year’s Broadcast Excellence Awards Program set another record for entries with 867 entries submitted by 87 different broadcast stations from across the state.

Robert Kolt was assisted on the Lansing Center stage by MAB President/CEO Karole White and MAB Chairman (and Divisional General Manager for E.W. Scripps Company) Ed Fernandez, who handed out awards to each recipient.

A list of all awards and winning stations can be found here.

Included in the ceremonies were the recipients of the 2015 Station of the Year awards:

BEA2015
Broadcast Excellence Award Station of the Year Winners
Station of the Year Commercial Divisions
Commercial Radio Market 1
WJR-AM, Detroit
Commercial Television Market 1
WDIV-TV, Detroit
Commercial Radio Market 2
WOOD-AM/WOOD-FM, Grand Rapids
Commercial Television Market 2
WZZM-TV, Grand Rapids
Commercial Radio Market 3
WLEN-FM, Adrian
Commercial Television Market 3
WLNS-TV, Lansing
Commercial Radio Market 4 
WGHN-FM, Grand Haven
Commercial Television Market 4
WLUC-TV, Marquette
Station of the Year Public Divisions
Public Radio Group 1
WEMU-FM, Ypsilanti
Public Radio Group 2
Michigan Radio
(WUOM-FM/WFUM-FM/WVGR-FM), Ann Arbor
Public Television
WKAR-TV, East Lansing

The MAB and the MAB Foundation wish to congratulate all of the winners of the Broadcast Excellence Awards competition. The Broadcast Excellence Awards Program is one of the largest state broadcast awards programs in the nation and continues to set broadcast excellence standards.

MABF 2016 Student Broadcast Awards – Station/Program of the Year Awards

On Tuesday, May 3, the MABF honored the winners of the Michigan Student Broadcast Awards. The program received over 637 entries from 40 different high school and college institutions in Michigan. The awards were presented at the Great Lakes Broadcasting Conference with several hundred media professionals in the audience. The MAB and MABF congratulates all the student winners!   For a complete list of all winners, click HERE.

Also announced were the recipients of its 2016 Student Station/Program of the Year Awards. The following schools were honored:

High School Television Station/Program of the Year: Rockford High School
High School Television Station/Program of the Year: Rockford High School
High School Radio Station/Program of the Year: Bloomfield Hills High School, WBFH-FM
High School Radio Station/Program of the Year: Bloomfield Hills High School, WBFH-FM
College Television Station/Program of the Year: Central Michigan University, MHTV
College Television Station/Program of the Year: Central Michigan University, MHTV
College Radio Station/Program of the Year: Michigan State University, WDBM-FM
College Radio Station/Program of the Year: Michigan State University, WDBM-FM

News & Journalism Sessions Preview – GLBC

GLBC’s sessions for journalists and those in the news media are top-notch this year!

Tuesday, May 3, 2016
8:30 – 9:30am

Valerie Geller Presents: Get, Keep, and BUILD Your Audience!

Valerie Geller
Valerie Geller

Content is king and those who create your content are what set you apart from every other “screen” or speaker you compete with. Everyone can improve and move to the next level of performance to create powerful content for news & personality TV & Radio, and work more effectively across ALL platforms!

The key to staying the most relevant content source for your audience is all about becoming a more powerful communicator and storyteller. There are no boring stories, only boring storytellers. In this session, learn proven techniques to grow not only your talent, but your audience as well.

These proven “Powerful Communicator” methods, in use by top broadcasters throughout the world, are based on just three things: “Tell the Truth, Make it Matter, and NEVER be BORING.” Aircheck coaching, finding and developing talent and powerful storytelling techniques, on-air performance coaching techniques are all included. Each participant will come away with actionable techniques to become stronger, more compelling broadcasters, armed with techniques they can put into practice immediately to engage and grow their audiences.

10:00 – 11:00am
Becoming a Powerful Storyteller
Presented by Valerie Geller

Whether you’re writing news, producing, an on-air personality, or writing copy for promotion, sales or public service it all starts with good writing and powerful storytelling – in this session you’ll learn proven techniques in use by top broadcasters throughout the world.

10:00 – 11:00am
Turn the Story Fast: How to Find Focus, Gather Quickly, Make Deadline
Presented by Al Tompkins, Poynter Institute

Al Tompkins
Al Tompkins

The key to great deadline storytelling is finding laser sharp focus. Let Al Tompkins show you how. He will show you show you how to:

  • decide what goes where in your story;
  • find the soundbites that make your story memorable;
  • make any story more interesting by attaching your story to one of eight motivators; and
  • change the shape of the story to turn multiple versions of the piece for different shows.

11:30am – 12:30pm
Jaw-Droppingly Cool Online Tools and Apps
Presented by Al Tompkins, Poynter Institute

This will be the most fun session of the day.  It is one you CANNOT miss and it is the one you will be telling your newsroom about. You will use what you learn on your next shift. Take a romp through a constantly updated lineup of awesome tools that journalists are using every day to stream live video from their phones, build interactive maps and data tables, 360 interactive photos and voice to text technology that will save you tons of time transcribing. This session is just plain fun.

Everything you learn you will be able use in two minutes or less, with no coding skills for free. Bring your iphone and tablets and play along as we go!

Register on-site for GLBC if you haven’t registered in advance!

2:30 – 3:30pm
Ethics on Deadline: How to Make Tough Calls when Time is Tight
Presented by Al Tompkins, Poynter Institute

We will deconstruct real cases that newsrooms faced on deadline. Cases that involved airing controversial images, bumped up against issues of race and editing. You won’t leave with hard rules to follow, you will get something more meaningful, a way of thinking through the tough calls you face every day. Come ready to participate in this lively and practical session.

2:30 – 3:30pm
When Local Tragedy Strikes Overnight
Panelists include: Duane Alverson, MacDonald Broadcasting; Peter Tanz, Midwest Communications; Steve Koles, WWMT/CW7-TV

iStock_000023801866_SmallMany radio and some television stations cut back staff overnight, going down to a skeleton staff. Or, with new technology, may even lock the doors and go home with no one at the station. Others may have the minimum wage operator on duty. How do you handle a major local threat that is not weather related? Are you prepared? Do you have an emergency news coverage plan? How will you serve your listeners and viewers under great stress and with diminished experienced staff capability. Our panel will use the recent tragic shooting in Kalamazoo as an example of how to handle breaking news on a Saturday night. The panel will offer “best practices” on how to handle a multi-location event when staffing is generally the lowest of the week.

4:00 – 5:00pm
How to Cover Breaking News Responsibly and Aggressively
Presented by Al Tompkins, Poynter Institute

As a follow up to the previous session on local tragedies, Al Tompkins will address, from a news gathering perspective, the best ways to handle:

  1. Covering Hostage Situations
  2. Covering Severe Weather
  3. Chemical Leaks, Fires and Explosions
  4. Truck, Train and Bus crashes
  5. School Shootings
  6. Surprise death of a prominent person

Register on-site for GLBC if you haven’t registered in advance!

Video Production Sessions Preview – GLBC

On Tuesday, May 3, GLBC offers multiple sessions for video producers:

Tuesday, May 3, 2016
10 – 11:00am
The Art of Interviewing for Video
Presented by Steve Julin

Steve Julin

Interviewing is the foundation of great storytelling, and the stories you tell are only as good as the information you get. In this workshop, you’ll learn the top tips to use when conducting an on-camera interview but most importantly how to get the sound bites and quotes you need in the edit suite.

11:30am – 12:30pm
Creative Camera Techniques
Presented by Steve Julin

Shooting great video or film is essential to any great video production. But some times a little creativity is called for. In this workshop, seasoned filmmaker Steve Julin will share with you some innovative ways to use your camera and provide examples from his award-winning PBS series, Great Lakes ~ Great Tastes.

2:30 – 3:30pm
Tips, Tricks, Ideas, Suggestions, Secrets, Hints and Advice for Producing Better Video Productions
Presented by Steve Julin

Ready to take your next video production up to the next level? In this workshop you’ll learn some techniques and tools that can help you make more compelling stories for film, TV and the web. This is not a “how to” workshop. The goal of this workshop is to share filmmaking techniques that can spice up that next corporate video or provide you with that “Ah Ha” moment for your next documentary. Feel free to bring and share some of your own tips and tricks to the session.

4:00 – 5:00pm
Filmmaking with the iPhone 6
Presented by Steve Julin

Apple’s line of phones have always been able to capture footage but when the iPhone 6 was released – it changed the playing field. The new camera (that also works as a phone) can grab 1080p high-definition clips at 60 frames per second, take 240-fps slow-motion shots, shot time lapse scenes, provide cinematic video stabilization, and even has up to 128 gigabytes of storage which is more than enough for a short film. In this workshop, award winning filmmaker Steve Julin will share his insights after testing the camera out on a corporate video shoot.

Programming/Promotions/Research/Social Sessions Preview – GLBC

GLBC’s sessions kick into high gear beginning with our opening session speaker on Tuesday Morning, Valerie Geller.

Tuesday, May 3, 2016
8:30 – 9:30am

Valerie Geller Presents: Get, Keep and BUILD Your Audience!

Valerie Geller
Valerie Geller

Content is king and those who create your content are what set you apart from every other “screen” or speaker you compete with. Everyone can improve and move to the next level of performance to create powerful content for news & personality TV & Radio, and work more effectively across ALL platforms!

The key to staying the most relevant content source for your audience is all about becoming a more powerful communicator and storyteller. There are no boring stories, only boring storytellers. In this session, learn proven techniques to grow not only your talent, but your audience as well.

These proven “Powerful Communicator” methods, in use by top broadcasters throughout the world, are based on just three things: “Tell the Truth, Make it Matter, and NEVER be BORING.” Aircheck coaching, finding and developing talent and powerful storytelling techniques, on-air performance coaching techniques are all included. Each participant will come away with actionable techniques to become stronger, more compelling broadcasters, armed with techniques they can put into practice immediately to engage and grow their audiences.

10:00 – 11:00am
Becoming a Powerful Storyteller
Presented by Valerie Geller

Whether you’re writing news, producing, an on-air personality, or writing copy for promotion, sales or public service it all starts with good writing and powerful storytelling – in this session you’ll learn proven techniques in use by top broadcasters throughout the world.

10:00 – 11:00am
Techsurvey 12: Part 1
Presented by Fred Jacobs & Paul Jacobs, Jacobs Media

(L-R) Fred and Paul Jacobs
(L-R) Fred Jacobs and Paul Jacobs

For more than three decades, Jacobs Media has become synonymous with media innovation and results. From their roots in radio in the ‘70s and ‘80s, the company has broken ground in the digital space, excelling in the integration of digital, mobile, and social strategies with heritage media brands.

In this two-part session, be one of the first in the country to review the results of Jacobs Media’s Techsurvey 12, an annual national web survey that tracks a highly evolving and changing media environment.

Previous Jacobs’ Techsurveys have been uncanny in their ability to predict consumer behavior, while providing actionable data. From the “cell phone only problem” in the first survey, to the satellite radio slowdown, to the rise of smartphones and tablets along with the ascent of Pandora, these national research studies have been predictive and an important part of the digital planning process.

11:30am – 12:00pm
Developing Talent is a Talent
Presented by Valerie Geller

Secrets of Finding, Developing, Airchecking and Coaching, Talent: No matter where you are in your on-air career, EVERYONE can improve working across all platforms. Learn proven techniques to help each member of your on-air staff grow to the next level. And, if you are on-air, learn these “diamond polishing” and “self check” techniques.

11:30am – 12:30pm
Techsurvey 12: Part 2
Presented by Fred Jacobs & Paul Jacobs, Jacobs Media

Register on-site for GLBC if you haven’t registered in advance!

2:30 – 3:30pm
When Local Tragedy Strikes Overnight
Panelists include: Duane Alverson, MacDonald Broadcasting; Peter Tanz, Midwest Communications; Steve Koles, WWMT/CW7-TV

iStock_000023801866_SmallMany radio and some television stations cut back staff overnight, going down to a skeleton staff. Or, with new technology, may even lock the doors and go home with no one at the station. Others may have the minimum wage operator on duty. How do you handle a major local threat that is not weather related? Are you prepared? Do you have an emergency news coverage plan? How will you serve your listeners and viewers under great stress and with diminished experienced staff capability. Our panel will use the recent tragic shooting in Kalamazoo as an example of how to handle breaking news on a Saturday night. The panel will offer “best practices” on how to handle a multi-location event when staffing is generally the lowest of the week.

2:30 – 3:30pm
The Secrets to Content Marketing: Part 1
Presented by Seth Resler, Jacobs Media

Seth Resler
Seth Resler

Today, broadcasters find themselves drowning in a sea of tools that can be used to reach a mass audience. From Facebook and Twitter, to YouTube and blogs, to whatever brand new social network the intern invented using Kickstarter funds over the weekend, there’s always a “next big thing.” This situation is a far cry from just a few years ago when we were only required to have competence in our own medium. The learning curve today is steep, not necessarily because any one tool is difficult to use, but because of the sheer number of tools available to us. It is easy to get overwhelmed.

It’s even easier to lose sight of why all these tools matter. At the end of the day, how do our Instagram photos, cat meme videos, and our podcast episodes fit into the larger picture? What is the impact of a retweet on our bottom line?

Radio and television stations need a strategy that connects all of our online tools together. This strategy, called Content Marketing, weaves our different digital elements together into a single coherent plan. Content Marketing is a strategy that is widely used outside the broadcasting industry, but can easily be adapted by radio and television stations.

4:00 – 5:00pm
Nielsen Total Audience Measurement
Presented by Robbie Lopez, VP/ Account Director, Local TV Client Services & Mario A. Christino, Account Director, Client Solutions, Nielsen Audio

The Media Landscape continues to evolve as options for media consumption increase for consumers. Join Nielsen as they discuss the latest on Total Audience Measurement across TV/Radio/Digital. We will also share local market audience trends and provide updates on the latest initiatives on measuring the local audience.

Register on-site for GLBC if you haven’t registered in advance!

Sales Sessions Preview – GLBC

GLBC Tuesday Sessions can help you generate $$$!

Tuesday, May 3, 2016
10:00 – 11:00am

Back to the Basics: Part 1
Presented by Speed Marriott, P1 Learning

Speed Marriott
Speed Marriott

We have become practitioners of the apologetic approach to selling.  For example:

  • I’m sorry that…
  • I didn’t meet your C.P.P. Goals…
  • I didn’t fulfill your value-added request…
  • That my ratings are down…
  • That my rates are up…
  • I am sorry?

Often times we are forced to resort to this remorseful attitude because we are going into the sales process unarmed. This is not a session designed to break new ground. This program is dedicated to giving you the tools necessary to be brilliant at the basics.

In this session we will take on the monumental task of rediscovering the sales cycle:

    • Prospecting
    • Setting The Appointment
    • Writing & Conducting The Needs Analysis
    • Identifying The Assignment
    • Crafting & Delivering The Presentation/Ask For The Order/Answering Objections
    • Implementation/Service & Renewal

The sales cycle is a recipe with six (6) ingredients, and you will love the results! This session is designed for sellers and managers of all experience levels.

11:30am – 12:30pm
Back to the Basics: Part 2
Presented by Speed Marriott, P1 Learning

Register on-site for GLBC if you haven’t registered in advance!

2:30 – 3:30pm
2020 Vision: Part 1
Presented by Speed Marriott, P1 Learning

“We cannot predict the future, but we can invent it.” – Anonymous

We’re going to do a little time travel. We’re going to fast forward to the year 2020. Sounds like a long way away, but let’s face it, it’s only four years from today. We will challenge your sales team to think about the future needs of their customer and your management team to think about the future of the sales team that they will be managing.

We will begin our journey to the future with a brief trip to the past. The year is 2012, and our world is changing. We’ll use this trip to our recent past as a baseline for what to expect as we travel to the future.

Now that we’ve examined the past, it’s time to head into the future. Our destination is to fast-forward to the year 2020. Home of a U.S. Presidential election year and the Tokyo Summer Olympics. Four years from today.

As an industry we devote a substantial amount of time and effort attempting to project future sales, but little time thinking about the factors that impact that future. In 2020 Vision we invite you to take a forward look at the broadcast industry…

  • Our Markets
  • Our Customers
  • Our Products
  • Our Teams
  • Our Leaders

In addition, we will take an in-depth look at the various dynamics that will affect that future. Including:

  • Our Competitive Environment
  • Our Customer Evolution
  • Our Changing Workforce. Baby Boomers, Gen X, The Millennial, Gen Z & Introducing Generation Alpha
  • Our Great Unknown

It’s time to fire up the flux capacitor and get on the road for 2020 Vision. Remember, objects in the mirror are much closer then they may seem.

4:00 – 5:00pm
2020 Vision: Part 2
Presented by Speed Marriott, P1 Learning

Register on-site for GLBC if you haven’t registered in advance!