Category Archives: MABF

Meet your MAB Foundation Board Member of the Week: Wendy Hart

Wendy Hart

Wendy Hart is Vice President of Operations for Spartan Sports Network, Inc., the state of Michigan’s largest and most listened to sports network.  Hart helped found the Network in the early 1990s and is responsible for day-to-day operations and corporate strategy, strategic direction and branding.  She oversees the development and implementation of digital media platforms and sports broadcast operations. She also co-owns WGHN-AM/FM  (Grand Haven) and is a member of the Michigan Broadcasting Hall of Fame. A graduate of Illinois State University with a B.A. in Mass Communications, Hart resides with her family in Haslett.

9 Stations in 3 States: 2019 MABF College Radio Station of the Year Goes National With Syndication

A nationally syndicated radio program produced by Hillsdale College has recently launched and to say the team at WRFH is excited would be an understatement. The new program, The Radio Free Hillsdale Hour, is currently broadcast on nine stations in three states.

The Radio Free Hillsdale Hour is talk radio at its finest.  It addresses “public affairs and news through the lens of Hillsdale College’s classical liberal arts education.” Interviews with national scholars, Hillsdale College events and announcements and explorations of various elements of a liberal arts education are just a few of the topics explored on the program. WRFH general manager Scot Bertram and an assistant Hillsdale College student producer currently host the show.

“We worked for a long time to develop an entertaining, sustainable format and think this is going to be a successful, long-term way for the college to allow listeners to feel what it’s like to be on Hillsdale’s campus. So many talk radio listeners already know about the school. We think it’s a natural fit for the weekend line-up on many stations,” said Bertram. “Talk radio listeners already know Hillsdale by reputation.  Now they’ll have the opportunity to hear from the school’s faculty, staff, alumni and others directly.”

 For more information on The Radio Free Hillsdale Hour, click here.  Stations interested in airing The Radio Free Hillsdale Hour should contact Scot Bertram at [email protected].

Step into the World of Virtual Reality … Career Fair Edition

The MAB Foundation is excited to host an upcoming media career fair event that is completely online!  You can sort through candidates and set up meetings without having to leave your comfortable office.

It’s simple:

  • Assign a hiring agent to participate
  • Promote your participation through a series of PSAs
  • Send the MABF at least one open job description and info about your company
  • Collect applications and answer candidate questions via email

You’ll get:

  • Credit for your EEO file without having to leave the office
  • Information on all registered career fair candidates
  • To make connections with potential new hires for your station!

MAB Foundation Virtual Career Fair
Week of May 06-10, 2019
$100/company listing
Vendor Registration: https://michiganassociationofbroadcasters.growthzoneapp.com/ap/Events/Register/gLWeen9p

Contact Rachel Krause with any questions, [email protected] or 517-484-7444

Meet your MAB Foundation Board Member of the Week: Kristin Burns

Kristin Burns, MAB Foundation Secretary/Treasurer

Kristin Burns is a Partner Success Consultant for Futuri Media, working closely with radio partners across the country, providing strategy and insights that grow audience engagement.

She’s a weekend, On-Air Talent for 96.3 WDVD (Cumulus Media Detroit); serves as Treasurer on the Board of the Michigan Association of Broadcasters Foundation and is Chair of the MABF Education Committee.

Kristin was honored with a place on the MABF Board while working as the Career Services Radio Advisor at the Specs Howard School of Media Arts. She spent almost 5 years assisting Specs students and graduates in their pursuit of a radio career.

She’s a proud Spartan with a Bachelor of Arts degree in Journalism from Michigan State University. Her media career started with an internship at the Lansing bureau of WDIV-TV, Local 4 and at a “Modern Rock” radio station in East Lansing (92.1 The Edge, WWDX-FM). The internship at 92.1 The Edge turned into a job as an On-Air Talent. The highlight was moving up to Co-Host an all-female Morning Show: “Allyson & Kristin in the Morning”. She then moved on to WVIC-FM in Lansing as a Morning Show Co-Host, “Crash & Burns in the Morning”. This led to a role in Programming as Music Director & a Mid-day show.

A format flip took Kristin to Knoxville, Tennessee as Assistant Program Director/MD & Mid-day Talent to launch a rock station: 98.7 The X, WXVO-FM for Dick Broadcasting. Kristin’s radio adventure includes 14 years as an Assistant Program Director & On-Air Talent with Clear Channel Media + Entertainment in Manchester, New Hampshire (Rock 101, WGIR-FM), Hartford, Connecticut (105.9 WHCN-FM) and back home to Detroit (2009-2012). While at CC Detroit, she was the Afternoon-Drive, On-Air Talent for 100.3 WNIC-FM and APD/MD at WDTW-FM (106.7 The D & The Beat); and APD/Mid-days (106.7 The Fox).  In April 2013, she joined the Cumulus Media Detroit team, assisting in Programming at 93.1 Doug-FM (WDRQ) & On-Air weekend/fill-in shifts at 96.3 WDVD.

Kristin and her husband are big supporters of Detroit Bulldog Rescue and always have a rescued English Bulldog as a part of their family.

Meet your MAB Foundation Board Member of the Week: Steve Schram

Steve Schram is Executive Director and General Manager of Michigan Public Media, overseeing Michigan Radio-WUOM, the NPR news and information public radio station at the University of Michigan. Michigan Radio is the state’s most listened to public radio station, and serves over 510,000 listeners weekly from its statewide broadcast signals and online audio streaming. Under Schram’s leadership, the station’s local journalism news team has won multiple Edward R. Murrow journalism honors, a National Scripps Award and the prestigious DuPont-Columbia national journalism award during his 12 year tenure.

Prior to joining Michigan Radio, Schram served as Senior Vice President/General Manager for CBS Radio’s Detroit stations, WOMC 104.3 and WYCD 99.5. His previous career experience includes senior vice president roles at AOL in Columbus, Ohio and Market Executive Vice President for Clear Channel Radio Detroit, where he provided senior management for its top rated seven-radio station cluster, including WNIC and Channel 955.

Steve Schram currently serves as a Director on several boards for national and regional organizations in the public media industry, including the Michigan Association of Public Broadcasters, Public Radio in Mid America and Greater Public. He is a graduate of Leadership Detroit and a current member and past Director of the Ann Arbor Rotary Club.

Schram earned his B.A. degree in Television and Radio from Michigan State University. He was honored with the Outstanding Alumni Award in 2014 from the Michigan State University College of Communication Arts and Sciences. In 2016, Steve Schram was inducted into the Michigan Broadcasting Hall of Fame by the Michigan Association of Broadcasters. Steve and his wife, Laurie, live in Green Oak Township, Michigan and have two adult sons.

MAB Teams Up With MSU to Promote Media Sales Careers to Generation Z

MAB members Marcia Mackey, WDIV-TV (Detroit), Mac Edwards, Beasley Media Group (Detroit), Jonathan Ghazal, Beasley Media Group (Detroit),  Paul Crockett, WILX-TV (Detroit), and Patti Taylor, Beasley Media Group (Detroit)

The 2018-2019 MSU school year has been a learning experience for MSU sales students and MAB members alike. It’s also been a very rewarding experience! Since September, MAB member stations have participated in the Sales Leadership Program at Michigan State University.  This program allows members to meet and network with students from MSU that are studying sales, and who WANT to pursue selling as their professional career.

As a part of this program sponsorship, MAB member stations Beasley Media Group (Detroit), WDIV-TV (Detroit) and WILX-TV (Lansing) got to lead a student meeting all about media sales and how to tackle common customer objections.

MAB members used their time with students to also discuss the future of media sales.  The students seemed to collectively be interested in the digital side of sales because that is how the majority of them consume their media.

Thanks to the new partnership between MSU Sales Leadership and MAB, we’re happy to report that Beasley Media Group has hired Johnathan Baldwin from the MSU Sales Program to join their sales team after graduation.  We can’t wait to see his career in sales take off.

If you’re interested in learning more and getting involved with this sponsored program through the MAB Foundation, please contact Rachel Krause, [email protected] or 517-484-7444.

MAB Foundation Awards $29,500 in Scholarships to Michigan Student Broadcasters

The Michigan Association of Broadcasters Foundation (MABF) is proud to announce the recipients of its 2019 Scholarship Program. Recipients were identified by the faculty representatives from each school, or by the sponsoring station, and ratified by the MAB Foundation Board of Directors. Scholarships were presented during the Great Lakes Media Show on March 6 at the Lansing Center. The MAB Foundation awarded $29,500 in scholarships this year.
2019 MABF Scholarship Recipients

MAB Foundation Announces 2019 High School & College ‘Station of the Year’ Awards

The Michigan Association of Broadcasters Foundation (MABF) is proud to announce the recipients of its 2019 Student Station/Program of the Year Awards. This year’s record-setting 802 Student Broadcast Award entries were judged by professional broadcasters across Michigan and presented across 40 categories.

Stations of the Year are chosen based on the number of winning entries from the High Schools or Colleges. The awards were presented during the Great Lakes Media Show on March 6 at the Lansing Center.

The following schools were honored:

COLLEGE TELEVISION
2019 Station of the Year
Michigan State University

HIGH SCHOOL TELEVISION

2019 Station of the Year
Rockford High School

COLLEGE RADIO
2019 Station of the Year
Hillsdale College WRFH-FM

HIGH SCHOOL RADIO
2019 Station of the Year
Plymouth-Canton Community Schools – 88.1 The Park

The MABF also announced winners of its 2019 Student Broadcast Awards competition. Click here for a complete list of individual award winners.

 

MSU Alumnus and MAB Foundation Vice Chair Stephen Schram: MSU Sales Leadership Alumni Spotlight

Stephen Schram

Stephen Schram, Executive Director and General Manager at Michigan Radio, loves to mentor the next generation of broadcasters and help to find up and coming talent for the industry, and students in the Sales Leadership program at MSU have taken notice.

Check out The Sales Report, the official newsletter of the Sales Leadership Minor, to read his Alumni Spotlight and learn how Schram played an integral role in implementing the Sales Leadership program at Michigan State University; article by Riley Van Pelt and Ellie Denison, students in the Sales Leadership Minor at Michigan State University.  Check It Out  here.

Making Important Connections: MAB Members Team up with MSU’s Sales Leadership Program

Hiring talented sales professionals is vital to the success of the broadcasting industry in Michigan. This has been a top concern of MAB members over the past several years. This year, the MAB Foundation has stepped in to help by partnering with Michigan State University’s Sales Leadership Program. The Sales Leadership Minor at MSU is offered to students as a compliment to their major field of study. Students must pass a screening process before they are accepted into this competitive program.

Last week, MAB member stations took the opportunity to participate in the All MSU Sales Competition and Career Fair. Representatives from WILX-TV (Lansing), WDIV-TV (Detroit), Entercom Detroit, Beasley Media Group and Michigan Radio spent the day interacting with sales students and participating as role-play buyers or judges during sales presentations. The event featured several knock-out rounds, with one winning student left at the end – receiving a $2,000 cash prize!
This event, and the partnership between MAB and MSU’s Sales Leadership Program, has helped to put sales broadcasting jobs in Michigan on the radar for many students that want to work in that rewarding field. The continued partnership will lead to great connections between sales students and MAB member stations.

If you’re interested in getting involved in the partnership between MAB and MSU’s Sales Leadership Program for the next school year, please contact Rachel Krause, [email protected] or 517-484-7444.