At noon on July 1, Greater Media flipped the switch and WMGC-FM unveiled the “All New 105.1 The Bounce, Detroit’s Throwback Hip-Hop and R&B.” The station is debuting with 10,000 songs in a row. The format features throwback hip-hop and R&B songs from the 1990s and 2000s, with artists such as 2Pac, Ice Cube, Drake and Rihanna.
The new format replaces the sports format that occupied the frequency for nearly three years.
Detroit VP/Market Manager Steve Chessare said “Greater Media is thrilled to unveil this fun and unique new format in the Motor City. We look forward to providing a fun, fresh new sound featuring some of the best throwback hip-hop and R&B sounds from the past for our listeners to enjoy!”