Michigan Gubernatorial Race Ranks 6th In TV Spending

Democrat Gretchen Whitmer/Republican Bill Schuette

Michigan’s governor race has generated $18 million in broadcast television spending, according to Advertising Analytics.

Michigan ranks sixth among the states for most money spent in a gubernatorial race.  Illinois takes the top spot at $50 million, which is far and above the rest of the nation by $21 million.

Second place at $29 million is Florida, followed by Ohio ($27 million), Wisconsin ($24 million) and Nevada ($20 million) with three weeks of spending to go.

Overall, broadcasting stations have enjoyed a $168 million windfall in advertising revenue.

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