Senate Passes Measure to Require Disclosure of Drug Prices in TV Ads

According to a report from The Hill, the Senate passed a measure to provide funding to require drug advertisements to disclose the price of the drug. The passage came as part of the massive health-care spending bill that the Senate passed last week, which included the drug price amendment from Senators Chuck Grassley (R-IA) and Dick Durbin (D-IL).

“More information gives transparency to the transaction, and will help give American consumers a break and start to slow down the skyrocketing cost of prescription drugs,” Durbin said in a statement.  The Senate’s health spending bill still needs to be reconciled with the House’s before it goes to the president’s desk.

The pharmaceutical industry opposes requiring prices to be disclosed in TV ads. The Pharmaceutical Research and Manufacturers of America, the main drug industry lobbying group, warned the move would “confuse patients” and could violate the First Amendment.

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