Sinclair Broadcast Group, Inc. announced that Todd Harrison (pictured left) has been named General Manager of WPBN-TV and WTOM-TV in Traverse City, MI. Mr. Harrison will also oversee the sales and other non-programming related services of WGTU-TV and WGTQ-TV in the same market pursuant to joint sales and shared services agreements. The announcement was made by Steve Pruett, Co-Chief Operating Officer of Sinclair’s television group.
In making the announcement, Mr. Pruett said, “We are excited to welcome Todd to Traverse City and Sinclair. In Todd’s over 13 years of sales and management experience, he has been successful in achieving his sales objectives while implementing various additional sources of revenue including internet campaigns, online video, mobile, and social media solutions for clients and agencies.”
“I am thrilled to be joining the talented team of professionals in Traverse City,” commented Mr. Harrison. “Combined with Sinclair Television Group’s reach, scale, and leadership, we plan to build enhanced value for our viewers, valued clients, and the communities that make up the Northern Lower and Eastern Upper Peninsulas of Michigan. We can achieve this by utilizing not only over-the-air television, but our vast array of digital and mobile capabilities.”