Graham Media Group’s WDIV-TV (Detroit) was presented with the Service to America Award on June 20 in Washington, D.C. by the National Association of Broadcasters Education Foundation (NABEF).
WDIV received the prestigious award for its ongoing commitment to outstanding community service.
In a news release, the NABEF said, “Through news coverage, philanthropy and community service, WDIV puts the needs of viewers first. When the city of Flint found itself in crisis, WDIV hosted a telethon, raising more than $1.13 million. WDIV also provided extensive coverage of the Flint water crisis, airing a primetime special and traveling to Washington, D.C., to cover developments on Capitol Hill. To address the opioid epidemic, WDIV ran numerous PSAs and provided significant news coverage to keep the conversation on drug addiction front and center. With Detroit having the largest concentration of Arab Americans in the U.S., WDIV created the ‘Arab in America’ news series, which showed viewers personal stories of Arab Americans in their local community. In partnership with Bookstock, WDIV raised over $1.4 million for literacy and education programs in its community. The station’s commitment to education continued with its renovations of a school in the Detroit Public School Community District. This is just a small sampling of the work WDIV does to serve the local community.”
“This award reflects the hard work and contribution of every single member of our WDIV/ClickOn Detroit team. I couldn’t be more happy and proud of what we do here at this station,” said Vice-President and General Manager Marla Drutz.
Here is the video played at the award reception: