WMIC AM 660 Celebrates 50 years On The Air June 27

Radio station WMIC-AM (Sandusky) will observe its 50th anniversary on Wednesday, June 27, 2018.

On Saturday, June 23, Sanilac Broadcasting is having an open house at their studios and offices at 19 South Elk Street in downtown Sandusky. The public is invited to stop by between 11 a.m. and 2 p.m. for food, refreshments, and door prizes. Listeners who have their Special “Charter Listener” cards will receive free $50  gift certificates. Also free $50  gift certificates will be given to all listeners with identification who were born on June 27, 1968.

Owners George E. Benko, President, and Robert P. Benko, Vice-President, along with Robert Cudney, founded Sanilac Broadcasting in 1968. WMIC Radio went on the air on June 27, 1968 at 1560 on the AM dial. Bob Armstrong has been with the station since 1971. He became General Manager in 1975 and part owner in 1981. John E. Benko and Barbara Murphy are also on the Board of Directors. Nick Lien is Assistant Manager.

In December 1987, full-service station WMIC moved down to the left side of the dial to 660. With this clear-channel daytime frequency, the local information and entertainment that WMIC provides is now heard across most of Lower Michigan.

On August 17, 1971, WTGV-FM signed on at 97.7, as a simulcast partner of WMIC-AM. In 1977, WTGV separated programming and continues to air a light and easy-listening format, and recently switched to the “Greatest Hits of the 60’s 70”s and 80’s” along with local news and sports broadcasts. WTGV is also the Thumb area’s “Voice of the Detroit Tigers and Lions.

In 1981, the stations became affiliates of the ABC Information Network, and since 1983 Michigan’s most respected meteorologists John McMurray and Judy Coy have been providing daily weather information.

On September 2, 1999, WBGV-FM, Country 92.5 signed on, broadcasting “Today’s Best Country” 24 hours a day.  WBGV is owned by G.B. Broadcasting. Its President is George Benko V.

Up-to-date news, sports, and community information can be found 24 hours a day on the company’s website www.sanilacbroadcasting.com.

The stations’ mission has always been to serve the residents of the Thumb and Blue Water area by providing maximum local information as well as top entertainment.

The directors and employees of Sanilac Broadcasting extend a special note of gratitude to all of our listeners and advertisers who have been responsible for the success and growth of the stations.

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