With the thought that imitation is the sincerest form of flattery, share your promotions with other broadcasters from around the state. We’d love to hear what you’re doing! Pictures are encouraged. Our address is firstname.lastname@example.org.
Paying no attention to the snow on the ground (this is Michigan, after all), April 5 was the first day in WQON-FM’s (Q100) “100 Days of Summer” – a season long series of parties, parades, expos and events featuring all kinds of fabulous giveaways, including the grand prize: a fully loaded Flagstaff 176LTD pop-up camper valued at $6,500.
“Whoever gets it is going to have a nice camper. It’s loaded,” said Mark Wilson, general manager at Freeway RV. “It’s under warranty, and we’ll go through the full orientation with the winner, just as if they bought it.”
Wilson said he’s excited to be working with Blarney Stone Broadcasting on this campaign after working with account executive Jeff Pahssen and President and CEO Sheryl Coyne.
“They made things absolutely wonderful,” Wilson said. “Jeff is in here all the time working with us. I’m very happy with the way things are going, couldn’t ask for more.”
That sentiment goes both ways.
“We are thrilled and proud to partner with Freeway RV in what is our biggest and most ambitious promotion since we arrived in Northern Michigan 3½ years ago,” said Maureen Barkume, Vice President of Operations for Blarney Stone Broadcasting. “It includes 20 events scheduled so far, with more to be added as this memorable summer continues.
“And this is just the beginning. We look forward to more campaigns like this in the future as we continue to develop strong and effective partnerships with businesses we can help to grow and flourish as we promote them on our airwaves throughout our continuously expanding listening area.”
Besides the beautiful camper, prizes include concert tickets, gas cards and more. Details on the station website here.