On May 23, Krol Communication’s WRSR-FM (Flint) helped the Food Bank of Eastern Michigan with a live broadcast encouraging people to come in and volunteer to help sort food.
This initiative was launched by the band Metallica and organized locally by 103.9 The Fox morning hosts Johnny Burke and Lisa Marie.
“They have their All Within My Hands Foundation and decided a few months ago that they wanted to do National Day of Service and encourage all of their fans to donate time to their local food banks. We heard about it and jumped on board for sure,” Marie told WJRT-TV news.
An open call was put out to anyone and everyone to just drop by the Food Bank and lend a hand for an hour.
“It’s huge because leading into the summer, people are on vacation and traveling, they go north for the weekend. We struggle with getting people to come in to volunteer and sort food for the agencies,” said Food Bank of Eastern Michigan Development Director Cathy Blankenship.
The Food Bank estimates that 60 minutes of volunteerism will make a major impact on its service area of 22 counties.
“This sorting can be broken down and we can say that 335 people will eat because of your hour of service here,” said Blankenship.
The Food Bank of Eastern Michigan hopes that Metallica’s day of service will leave a long lasting impression and that all of these volunteers are inspired to return.