Category Archives: Great Lakes Media Show

The MAB is Pleased to Announce its 2019 Carl E. Lee Award Recipients

Rick Paul Grzebik and Gary Harding will be honored March 5 at The Great Lakes Media Show during the Exhibitor Reception.

The Carl E. Lee Broadcast Engineering Excellence Awards was named after Carl E. Lee, a prominent Michigan broadcast engineer and station owner, who was known for his innovation and recognition of opportunity. Broadcast engineers work diligently to ensure the integrity of our airwaves. For those who have exercised their skills and innovations for the advancement of technology, this is our opportunity to say “you’re outstanding.”

Rick Grzebik
Gary Harding

Rick Grzebik has been a Broadcast and Communications Engineering Consultant with Munn-Reese since 2007. In addition to his job with Munn-Reese, Rick has been the Chief Engineer for WSDP, the student radio station for the Plymouth-Canton Community Schools for the past 10+ years.  Rick serves in this role on a volunteer basis, and he donates hundreds of hours to the radio station and students of the district.  Rick has also helped other educational stations including WBFH in Bloomfield Hills, and the Music Resource Center’s WVQC-LP in Cincinnati. Prior to Munn-Reese, he worked in Detroit for 13 years as an Engineer for radio groups including ABC/Disney, CBS/Infinity and Viacom. He holds three Associate’s Degrees in Applied Science from Schoolcraft College including CAD/Mechanical Design, General Business and Electronic Technologies, and is proud to be a second generation Broadcast Engineer learning skills from his father Paul who started in the business in 1964.

Gary Harding recently retired after 40 plus years at the MacDonald Broadcasting Company as Technical Services Director. In that time Gary has designed and constructed numerous radio facilities throughout Mid and Northern Michigan.

He holds both a Bachelor and Masters degree in teaching from Saginaw Valley State University. He currently enjoys spending time with his lovely wife Jeanne and their 3 outstanding children, along with their respective spouses, and 6 wonderful grandchildren.

On the Innovation Stage: T-Mobile Presents Wireless Mics

#MABshow Session Highlight!March 6 @  11:30am

Katie Miller

Katie Miller’s session will highlight T-Mobile’s 600 MHz deployments and how it impacts the use of wireless microphones in the 600 MHz bands.

The session is one of many great breakouts that will be apart of the 2019 Great Lakes Media Show on March 5 and 6 at the Lansing Center. Click here to see the full schedule of events and register. 

Katie is currently assigned to T-Mobile’s National Development strategic program team as the manager of National Outreach on the Spectrum Management team. Her professional expertise is focused on spectrum clearing and repacking and broadcaster outreach. This broadcaster-focused work is now in high gear and the team has cleared tens of markets earlier than planned for by the FCC.

During her 5-plus years of employment with T-Mobile, Katie managed T-Mobile Towers leasing and operations and finalized the sale of over 600 towers, management of field and office personnel, oversight of tower modification and customer colocation installation, and a specialized program to find unlicensed equipment on owned towers and collected over $4M in unrealized revenue.

Prior to her tenure at T-Mobile, Katie was a project associate for RealCom Associates. Katie is knowledgeable with all aspects of site development and she assisted in the network development of Verizon LTE, Clearwire (specializing in Sprint Co-Planes), T-Mobile Modifications, and AT&T Modifications utilizing her existing contacts and relationships. Specifically, Katie was very successful with the resolution of tower decommissioning and landlord relations for AT&T in the Pacific Northwest Market.

Along with her professional career, she is busy with volunteer associations as well. Katie is the President of the Northwest Wireless Association, and a founding member since 2011 on the board of the South Wireless Summit which has grown to nine associations across the Southern United States with over 500 attendees yearly. Katie is also a sustaining member of the Junior League of Seattle.

Katie lives in Bellevue, WA and is completing her studies at Ashford University with a Bachelors in Business Economics.

Innovation Stage Highlight: Learn to Turn Digital into Dollars with SoCast’s Eric Eisen

Eric Eisen

Eric Eisen will show you how to turn digital into dollars on the MABshow Innovation Stage.

Everyone is looking for real and proven ideas to drive digital revenue and grow their digital audience.  Learn how SoCast Broadcast partners are successfully using their digital tools to drive meaningful results.

He will share secrets and practical ideas to take back to your station to make an immediate impact on your bottom line and improve audience experience.  You’ll learn how to leverage digital to create excellent digital content, promotions and events to increase audience engagement and generate significant digital revenue.  All attendees will receive a complimentary Digital Success Cheat Sheet with tactics to help them grow digital engagement and revenue at their radio stations.

The Great Lakes Media show will take place March 5 and 6 at the Lansing Center. Click here to register today!

Big Names Will Offer Big Sales and Promotions Insights at the #MABshow

Get sold on this exciting line-up of sales and promotions all-stars who will be on hand at the 2019 Great Lakes Media Show on March 5 and 6 at the Lansing Center in downtown Lansing. Register now to attend Michigan’s premier broadcast industry event. 

WardsAuto Senior Editor Steve Finlay will offer participants an “Automotive Outlook.” He has worked at WardsAuto for 21 years, initially covering auto production and sales. Before that, he spent 25 years at the Royal Oak Daily Tribune

Chief Brandwidth Strategist Kipper McGee will help discuss how “Programmers are from Mars, Sales People are from Venus.”  The author of “Brandwidth: How Big Broadcasting Is Missing the Mediamorphosis” has led successful re-launches and/or turnarounds of media brands in highly competitive markets including Chicago, St. Louis, San Diego, Milwaukee and others.

Ray Tejeda serves as Vice President Sales, Market Events & Brand Partnerships at iHeart Media and works with 150 markets on brand partnerships at events and experiential market properties. He is responsible for collaborating with the national sales teams & individual markets to drive sponsorship revenue across thousands of local events.

Paul Weyland will share I Know Something You Don’t Know-About Selling Local Direct.” The  Weyland Communication Strategies President is an international speaker, humorist, marketing, branding and sales strategist, consultant, trainer, author and university lecturer.

And Jack Zavoral will have attendees “Leading the Conversation Framework for Local Digital Sales.” The Director of Member Development for Local Media Association has worked in dozens of markets with hundreds of merchants on their digital marketing strategies. He led the digital sales teams at the local broadcast and newspaper properties owned by Quincy Broadcasting and  at MyWeather, LLC.

Learn more about this great #MABshow presenters and others at GreatLakesMediaShow.com.

Innovation Stage Highlight: Expand Your Share of the Advertising Pie with Wedel Software

Jeffrey Kimmel

If traditional broadcast stations are going to hold on to and expand their share of the advertising pie they are going to have to go beyond just selling “spots.” And Wedel Software President Jeffrey Kimmel will take to the 2019 Great Lakes Media Show Innovation Stage to show you how.

His presentation will demonstrate how this is not a unique or unusual concept.  The challenge is how to effectively sell and manage multi-media campaigns.  How do we help our sellers understand how to effectively communicate the benefits of a multi-media campaign and, once the campaign is sold, how do we effectively manage it without getting lost amidst a convoluted array of software systems that a disconnected and difficult to navigate?  How do we make it simple for our sellers to focus on their job … SELLING … and then make it easier to execute the campaigns once they are sold?   What questions do you need to be asking and what should you be looking for to help your stations meet the challenge head-on and win?

The Great Lakes Media show will take place March 5 and 6 at the Lansing Center. Click here to register today!

NAB’s Brian Savoie Will Bring ‘Hey Alexa!’ to the #MABshow

Brian Savorie

The voice user experience is quickly becoming part of our daily lives and many broadcasters are finding that their audience have already found them on these platforms. Now what?

“Hey Alexa!” the NAB’s senior director, technology education and outreach Brian Savoie will be here to help attendees at the 2019 Great Lakes Media Show March 5 and 6 at the Lansing Center. 

Click here to register to attend.

Brian will present ways broadcasters utilize the power of this technology to engage their audiences in new ways capitalizing on the renewed rise in at-home listening?  His session will examine:

  • the foundational differences between the different voice interactive/smart speaker platforms,
  • provides an overview of the most recent market data,
  • examines how this technology is being incorporated to a wide
  • variety of consumer devices including television and radio,
  • and a sense of where this market is going and how to learn more.

Brian produces compelling educational content for broadcasters across a variety of platforms in his role with the NAB. He is an award-winning writer and producer, specializing in non-profit and educational video production and has won multiple Cine and Telly Awards.

In 2007, Brian received the Cine Special Jury prize for producing Mesopotamia: From Nomads to Farmers. This award capped a fabulous run for this character driven story about life in ancient Mesopotamia.

In addition to these awards, Brian was part of the production team that claimed the ‘Outstanding Children’s Television Series’ EMMY for Greatest Inventions with Bill Nye.

Brian serves as a vice chair of the National Capital region chapter of the Producers Guild of America (PGA). He is also a member of the Board of Representatives for the PGA East. Brian is a member of the Television Academy (formerly, ATAS).

Find out ‘Trade Secrets’ and More with 3 Radio Engineering Experts

These three radio engineering experts will offer some “Trade Secrets” and more at the 2019 Great Lakes Media Show on March 5 and 6 at the Lansing Center in downtown Lansing. Register now to attend Michigan’s premier broadcast industry event. 

Broadcast Supply Worldwide’s John Lynch will discuss and demonstrate the technology utilized by Insoft LLC with their BSW-exclusive HDV-Mixer system for Social Media Streaming. The system was originally designed for radio stations and has also been  successfully utilized by sports organizations, churches and television stations. The primary goal of HDV-Mixer is to generate content and contacts on Facebook Live along with simultaneously streaming to other social media outlets.

Jeremy Ruck is Principal Engineer for Jeremy Ruck & Associates  and is ready to share “Trade Secrets.” Nearly all broadcast engineers will be exposed to a network analyzer at some point in their career due to preventative maintenance, the occasional system failure and the on-going television repack. Jeremy will look at the theory, construction, and use of the network analyzer, including case studies, to demystify this RF system workhorse.

Nautel’s Jeff Welton also will lead a session for radio engineers. Jeff has been with Nautel for over 28 years, the first 17 of which were spent in field service and technical support positions, as well as assisting Engineering with design review of new products and improvement of existing systems.

Learn more about this great #MABshow presenters and others at GreatLakesMediaShow.com.

Look into the Future of Television with 3 Engineering Gurus

Peer into the future of television and gain valuable insights with the industry leaders at the 2019 Great Lakes Media Show on March 5 and 6 at the Lansing Center in downtown Lansing. Register now to attend Michigan’s premier broadcast industry event. 

Fred Baumgartner, Director of Next Generation Broadcast Implementation at Sinclair Broadcasting, will discuss the “ATSC 3.0 and Dallas Project.” Fred is a fellow of the Society of Broadcast Engineers, a past trustee of the Ennes Foundation and Fellow of the Radio Club of America.

Jeff Cohen is the newsnet® Key Account Managera t IMT Vislink. He will offer insights into “Using Bi-directional IP Networks to Access Studio Systems from The Field.”  Traditional microwave Electronic News Gathering (ENG) provides high bandwidth, high quality transmission with low latency, while using secure dedicated BAS spectrum. The past few years have seen a shift in video technology toward acceptance, and adoption, of IP-based links into ENG workflows.

Experience “Adventures in TV Channel Repacking: The Michigan Perspective and Nationwide Experience, To Date” with Karl Lahm, Founder of Broadcast Transmission Services LLC. He retired in June 2018 from 19 years with Univision, where he was the Director, RF Systems Engineering, for the company’s local TV and radio stations. He led the Univision stations’ conversion to digital transmission, selection of final digital channels, and the build‐out of most digital transmitting facilities in service today.

Learn more about this great #MABshow presenters and others at GreatLakesMediaShow.com.

Learn How to ‘Hold Your People Accountable Without Holding Them Hostage’ and More at the #MABshow 

Three seasoned experts will offer valuable tips and advice for improvements in management at the 2019 Great Lakes Media Show on March 5 and 6 at the Lansing Center in downtown Lansing. Register now to attend Michigan’s premier broadcast industry event. 

Tim Moore  will tell you “It’s Not How Good You Are, It’s How Good Your Cluster Is.” As a former owner who today works with radio clusters from San Diego to Atlantic City, he will share how one of the most important things we can bring to a cluster-leader is hope. Tim is the Managing Partner for Audience Development Group.

Laurie Kahn is the Creator and President of Media Staffing Network, Inc., the first staffing company to cater exclusively to media sales and associated departments for full time placement.  She will discuss “Positioning and Creating a Culture to Attract, Hire & Retain Employees” and  “Prepping for a Career in Media.”

And Brandies Hall will help you “Hold Your People Accountable Without Holding Them Hostage.”  Brandies currently works for Radio One as Vice President of Revenue Development, where she creates curriculum and oversees the sales and management training for hundreds of radio professionals; creating a Revenue Culture in Radio One’s 15 markets across the U.S.

Learn more about this great #MABshow presenters and others at GreatLakesMediaShow.com.

97.1 The Ticket Team Will Talk Sports Radio at #MABshow

If your goal is to score a touchdown in broadcasting, this is your chance to learn the ins-and-outs of a sports talk radio station from a team of major league professionals!

97.1 The Ticket’s Tom Millikan, Jamie Samuelsen and Mike “Stoney” Stone will lead a engaging panel discussion about sports talk radio during the 2019 Great Lakes Media Show on March 5 and 6 at the Lansing Center in downtown Lansing. Register now to attend Michigan’s premier broadcast industry event. 

Tom Millikan has been the Executive Producer, 97.1 The Ticket/WXYT-FM since 2012 and is currently producing the Jamie & Stoney show and serves as manager for  the Tigers, Red Wings and Pistons radio networks.

Jamie Samuelsen can be heard weekdays from 6:00 – 8:00 p.m. as part of “Jamie and Wojo” on 97.1 The Ticket/WXYT-FM. He has been a well-known sports voice in Detroit for more than 20 years.

Mike “Stoney” Stone is in his second year with 97.1 The Ticket/WXYT-FM, but has been working in Detroit for over 20 years. He can be heard weekdays from 5:30 – 10:00 a.m. “Stoney and Bill with Sara” and previously worked with Bob Wojnowski on the popular show “Stoney and Wojo” for 14 years.

Learn more about this great #MABshow presenters and others at GreatLakesMediaShow.com.