Two Michigan television stations made the top 20 list in social media rankings released last week by Share Rocket. WILX-TV (Lansing) and WJBK-TV (Detroit) were respectively ranked #5 and #13 in the company’s SHARE metric.
The company told TV Spy the SHARE metric “represents the total share of audience, voice (posts) and engagement that a particular station is controlling for that period of time in their market. We measure all of the media assets in a local DMA and calculate the SHARE metrics every 15 minutes. The SHARE mentioned in the power rankings post was measured over a 7 day period.”
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