WXMI-TV (Grand Rapids) has named Chris Legg Director of Sales. As Director of Sales, Legg will oversee the station’s sales team and revenue, reporting to FOX 17 General Manager Kim Krause.
Prior to joining FOX 17, Legg was an Account Executive, Local Sales Manager and most recently the Director of Sales at WZZM, an ABC affiliate in Grand Rapids.
“I am ecstatic to join FOX 17. I have been extremely impressed with their consistent growth and success in becoming a leading destination for news and information in West Michigan,” said Chris Legg. “I am excited to lead the FOX 17 sales department in providing customized integrated marketing campaigns designed to help local businesses grow and thrive.”
“I worked with Chris for years at WZZM so I know exactly who we’re getting,” said Kim Krause. “He’s a well-respected, seasoned sales professional with a long record of success. He’s the perfect addition to our station’s leadership team and I couldn’t be happier to be working with him again.”
Legg holds a Bachelor’s degree in Business Administration from Hope College. He will start at FOX 17 in his new role on Monday, July 16th.